Hello world

A newsletter for people that actually create video.

Welcome to The Rough Cut.

The Rough Cut is about the stories of the mavericks that have shaped the video industry and pulled or are pulling it into the future.

We go deep. Our long-form story—think of it as a magazine in your inbox—dives into the unexpected moments that changed the way we make and watch film.

Additionally: each week, we break down the trends, techniques, and shifts shaping production and post production.

This week in our very first send, we’re sharing the story of how a sunglasses entrepreneur and his band of industry outsiders changed cinema forever. It’s a tale of disruption, of outsiders breaking in, and of how a single piece of technology can rewrite the rules.

Enjoy!

Shamir
CEO/co-founder, Eddie AI